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Eagan CVB pitches modest budget increase as visitor data show sizable regional draw

Eagan City Council · November 12, 2024
AI-Generated Content: All content on this page was generated by AI to highlight key points from the meeting. For complete details and context, we recommend watching the full video. so we can fix them.

Summary

Eagan Convention & Visitors Bureau proposed a 3.7% budget increase for 2025 and highlighted visitor metrics — including an estimated $5.6 million economic impact from Vikings training camp and more than 40,000 attendees in 2023 — to justify increased marketing and a new data partnership.

The Eagan Convention & Visitors Bureau (CVB) presented a proposed 3.7% increase to its 2025 budget and outlined promotional priorities tied to visitor-growth opportunities.

Martin Corey and marketing director Shana Kianon told the council the CVB will invest more than half a million dollars in promotional activity in 2025 and has contracted new tools, including a…

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