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Concord Planning Board approves Blue Mercury special permit for 4 Walden St., 5–1
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Summary
The Planning Board approved a special permit allowing Blue Mercury to open a formula-business cosmetics store at 4 Walden Street (Parcel 0832) in Concord Center, with conditions limiting deliveries, returns, lighting impacts and requiring employee parking off-street. Vote: 5–1 (supermajority).
The Concord Planning Board approved a special permit on Sept. 17 to allow Blue Mercury, a national cosmetics and beauty retailer, to open at 4 Walden Street in Concord Center.
The applicant’s representative, Mark Pobrowski, told the board he was "representing Blue Mercury with regard to the application tonight," and said the proposal is a retail-to-retail tenant change following the departure of the prior tenant, FatFace. Angela Bridal, Blue Mercury’s real estate director, described the chain as neighborhood-based and said the Concord store would be a small, retail-focused location without on-site spa treatments.
Why it matters: Concord’s formula-business bylaw sets a cap and gives the board discretionary review to weigh changes to the town’s retail mix. At the hearing several board members and a public commenter raised concerns about the cumulative effect of chain stores on the downtown’s character and about turnover of national tenants. One board member objected on those grounds, saying the bylaw should be applied more strictly and adding, “I would not vote to approve it.”
What the board decided and conditions: After discussion of operations (deliveries, employee counts, lighting and parking), staff recommended and the board approved a decision that includes conditions documented by planning staff. The board recorded the outcome as carrying 5–1, meeting the special-permit supermajority requirement. Key conditions summarized in the board’s draft decision and agreed at the hearing include: limiting deliveries to occasional UPS/FedEx (no large box trucks), indicating typical on-site staffing of 2–4 employees arriving mid-morning and leaving at closing, requiring employees to use off-street parking rather than on-street spaces, prohibiting in-store processing of Macy’s returns at this location, and requiring no exterior lighting changes that would spill onto the sidewalk. Staff also recorded that the applicant will investigate offering some locally sourced products to make the store more distinct to Concord.
Background and next steps: The proposal falls under the Town of Concord zoning bylaw provisions for formula businesses (sections 3.3 and 11.6). With the board’s vote taken at the meeting the planning staff will finalize the written decision incorporating the agreed-upon conditions and file it according to local procedures.

