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Middleton commission approves three‑year extension with Destination Madison despite reporting concerns

Middleton Tourism Commission · June 20, 2025
AI-Generated Content: All content on this page was generated by AI to highlight key points from the meeting. For complete details and context, we recommend watching the full video. so we can fix them.

Summary

The Middleton Tourism Commission approved a three‑year extension of its agreement with Destination Madison after staff and commissioners negotiated contract language; some members said reporting requirements are insufficient and questioned the revenue split.

The Middleton Tourism Commission approved a three‑year extension of its agreement with Destination Madison at its June 17 meeting, but several commissioners said the contract does not include the level of reporting they wanted.

Staff said the city attorney reviewed the agreement and that the current draft includes more detailed marketing deliverables and a simple…

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