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Council renews $400,000 sponsorship for RBC Heritage, mayor urges continued support

Town Council of Hilton Head Island · February 11, 2026

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Summary

Hilton Head Island council approved a $400,000 sponsorship agreement with the Heritage Classic Foundation for the 2026 RBC Heritage golf tournament; the mayor described the event as a major marketing asset and suggested the town consider larger future support in budgeting.

The Hilton Head Island Town Council voted unanimously Feb. 10 to approve a $400,000 sponsorship agreement with the Heritage Classic Foundation to support the 2026 RBC Heritage golf tournament.

Finance staff told council the agreement mirrors last year’s arrangement and that the only changes are the event dates. Steve Wilmot, who has led the tournament for four decades, attended the meeting. Council approved the resolution by voice vote, 7‑0.

Mayor Alan R. Perry described the RBC Heritage as "the largest single marketing event that our community experiences," and said the tournament generates revenue for local charities and raises the town’s profile. He urged council and staff to consider whether future budgets should provide greater support to the foundation to maintain the tournament’s value to the community.

Council did not record public opposition to the sponsorship at the meeting. Finance staff said the foundation had controlled expenses while increasing charitable contributions and noted the town provided the same level of financial support last year.