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WASAC outlines 'Your Future Funded' week, trusted-messenger push and toolkits
Summary
WASAC staff described a two-part governor-branded outreach (postcard to ~51,000 nonfilers, letter in May), expanded trusted-messenger work, and a toolkit to support the 'Your Future Funded' finish-your-application week centered on April 20.
Sarah Weiss, director of College Access Initiatives, and WASAC staff used the advisory meeting to lay out operational plans for the inaugural "Your Future Funded" finish-your-application week and related outreach.
Weiss said a flexible toolkit of communication materials, event templates and guidance will be published the week of March 2 and will be available for partners to use or adapt. The aim is for every senior to receive at least one touch point leading into the campaign’s culminating week in April.…
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