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Urban Renewal Agency updates grant guidelines, tables $20,000 hotel market study until September
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Summary
The Urban Renewal Agency approved revised grant guidelines that tighten structural‑safety and scoring requirements and tabled a proposed $20,000 hotel market study by HVS until the third Monday in September 2026 after councilors raised timing and relevancy concerns; the agency voted unanimously to table.
The Urban Renewal Agency Board of Directors unanimously approved revisions to the agency’s grant program and agreed to table consideration of a proposed market study for a new hotel.
Tyler Ferrari, the city’s economic development specialist, summarized changes to the grant guidelines: structural-safety work must be verified by a city building official or a state‑licensed professional; the minimum project cost table was clarified; the scoring minimums were updated (technical assistance minimum 50 points, construction application minimum 75 points, with at least 30 points required in building improvements and downtown economic impact); and scoring boxes were added so applicants can self‑score before submission.
On a separate agenda item, staff proposed hiring HVS Consulting to prepare a hotel market study (scope: chain scale/brand analysis, supply and demand, primary market area, and a 10‑year income/expense forecast). Staff said the study would take about four to six weeks and cost roughly $20,000, with a proposed $10,000 contribution from each urban renewal district. Tyler Ferrari told the board, “The cost for the project would be about $20,000 total.”
Councilors expressed mixed views about timing. Several members argued that current market uncertainty and recent local projects make this a poor moment to commission a study; others said entitlement takes time and staff should be prepared when the market turns. Councilor Schilling moved to table the market-study request until the third Monday in September 2026; the board approved the tabling motion unanimously.
What happens next: Staff will return in September with further analysis on timing and funding options (including possible city contributions) and will provide any comparator or site-specific materials requested by the board.

