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Cytologic survey finds mixed views; students report low net-promoter scores, presenter says
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Summary
A district-commissioned survey of about 812 responses shows varied views across students, parents and staff; presenter Darren Overton told the St. Francis Area Schools board that students’ net promoter score was notably low and recommended disaggregating results before any referendum outreach.
Darren Overton of Cytologic presented community-survey results to the St. Francis Area Schools board on April 27, saying 812 households completed the opt-in survey (about a 6.6% response rate of roughly 12,000 households). Overton recommended further disaggregation of the data before the district uses it to plan projects or seek taxpayer support.
"You had 812 households take the survey," Overton said, noting the sample included students, parents, staff and other community members. He reported that student net promoter score figures were low in one metric — he cited a negative-24 reading for a student net promoter measure — and that employees and parents scored the district higher.
Overton highlighted other findings: students emphasized classroom mobility as a top factor for learning; teachers prioritized adequate classroom space and temperature; parents and community members rated facilities relatively highly. He said the survey included about 500 student respondents (mainly middle-school), roughly 350 community members and parents as the largest group among adult respondents.
The presenter also cautioned that the survey was conducted before wider public awareness of a major facilities project, and urged the board to consider a follow-up survey that presents specific project options and associated costs before asking voters to support a levy or referendum.
Board members asked for additional disaggregation and demographic cross-tabs. Overton said he would supply printouts and follow-up numbers the next day, and that the firm can produce targeted slices of the data to help the district plan communications or test support for specific projects.
The board did not take action on the survey; the presentation was informational and staff said they will request additional analyses if the board wants them.

