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California Privacy Protection Agency details Drop tool to request data-broker deletions; processing starts Aug. 2026

California Privacy Protection Agency · March 12, 2026
AI-Generated Content: All content on this page was generated by AI to highlight key points from the meeting. For complete details and context, we recommend watching the full video. so we can fix them.

Summary

The California Privacy Protection Agency outlined Drop, a web tool for California residents to request deletion of personal data from commercial data brokers. Users verify eligibility through the California Identity Gateway or login.gov, create a profile, submit requests and receive a Drop ID; broker processing begins August 2026.

The California Privacy Protection Agency (Cal Privacy) said Drop is a "safe, easy to use tool" that lets California residents request that data brokers delete their personal information.

Cal Privacy explained why the tool matters and how to use it. Drop is available only to California residents; the agency said users can confirm residency through the California Identity Gateway — the state’s secure digital identity platform — or by signing in with an existing login.gov account. "This information is only used to verify that you are a California resident…

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