Bothell committee backs pilot placemaking work and readies World Cup visitor programming
Bothell staff outlined a pilot ‘Welcome to Our District’ placemaking program—paired public art, storefront activations and a QR‑based wayfinding pilot—aimed at boosting visits before and during the 2026 World Cup. The committee also discussed watch‑party plans, maps and marketing timing tied to hotel occupancy signals.
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Bothell’s Lodging Tax Advisory Committee heard a staff presentation in January 2026 on a downtown placemaking pilot designed to increase overnight stays and visitor engagement ahead of and during the 2026 FIFA World Cup. Economic development coordinator Ashish described a pilot that pairs artists, local businesses and a consultant team to test storefront activations, seasonal themes and a QR‑enabled wayfinding tool (Hello Lampost) intended to guide visitors through a short walking loop around City Hall and downtown.
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