Driftless WI asks Vernon County for $5,500 in 2027 contribution

Jun 4, 2026

At the June 4 meeting Driftless WI presented metrics and requested $5,500 for 2027 (up from $2,000 in 2026); the committee will collect feedback in July and fold recommendations into the department budget in September.

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Larkin Breckel introduced tourism partner presentations and explained how the committee determines contribution amounts; presentations occur in June/July, feedback is gathered in July, and formal recommendations are included with the department budget in September. Eric Frydenlund of Driftless WI presented website and social‑media metrics and requested $5,500 for 2027, up from $2,000 in 2026, to match Crawford County's support.

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