Council to send Retail Coach proposal to EDC/4A for consideration

Apr 9, 2026

Staff presented a Retail Coach engagement to recruit businesses and provide market data; council agreed to refer the one‑year, budgeted consulting proposal to the 4A/EDC for consideration of cost‑sharing.

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City staff presented a proposal to hire Retail Coach to assist Blue Ridge in attracting retail and commercial businesses and to provide market data and outreach at trade events. Staff said the proposed engagement is budgeted as a one‑year consulting line item and that the Economic Development Corporation (4A) could share the cost.

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