New economic development manager outlines data-driven, quartered first-year plan
Summary
Terrell's newly hired economic development manager presented a one-year roadmap emphasizing data, stakeholder engagement, a sites database, and a Q1 SWOT assessment to guide EDC activities, workforce initiatives, and business support programs.
The EDC's newly hired economic development manager presented a quartered one-year strategy that begins with assessment and alignment and progresses through opportunity identification, project pipeline development and evaluation. He emphasized basing recommendations on market data, stakeholder feedback and measurable key performance indicators.
"At the end of my 1st 0.25, I plan to bring back a Q1 assessment," the presenter said, describing an initial SWOT analysis and key findings the board can use to prioritize incentives, sites and programs. He proposed a monthly development update, a database of available sites, and a workforce working group to identify local staffing challenges.
During questions board members urged the manager to use his "fresh eyes" to identify quick wins, consider software improvements for data tracking, and avoid duplication of responsibilities across local organizations. He said he will work closely with staff and community stakeholders and return with recommendations and timelines for pilot programs and KPIs.
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