Davis Highlights Small-Business Roots, Says Decades in Field-Services Sector Shape Priorities

Aug 26, 2026

Davis told Public Affairs she co-founded Davisware in 1988 to serve field-service trades and said her experience running a company makes her 'accountable' to constituents and customers in a way politics is not.

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Jen Davis recounted her upbringing on a Wisconsin farm and described founding Davisware with her husband in 1988, a software company serving plumbers, electricians and other field-service trades. "Davisware was our company, and we were focused on the field service trade," she said, linking that experience to her campaign focus on supporting Main Street businesses.

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