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T&T board recommends denying 'Blessing Box' grant application
Summary
The Travel & Tourism Board recommended denying an Aspen Wellness 'Blessing Box' grant application because it did not meet lodging-tax grant guidelines for promoting travel and tourism. The board suggested the applicant consult the HOA for alternatives.
The Travel & Tourism (T&T) Board reviewed an application from Aspen Wellness proposing a "Blessing Box" in the Mail Center and recommended denial, concluding the request did not meet the T&T lodging-tax grant guidelines for promoting travel and tourism in Star Valley Ranch. Councilman Toolson said the application did not meet the board's guidelines and encouraged the applicant to consult the HOA for alternative approaches.
Councilman Merrill asked whether rewording the application could allow reconsideration and whether the grant process helps or hinders distribution of funds; Toolson suggested the applicant coordinate with the HOA and noted the T&T Board is seeking ideas for upcoming celebrations that might align with grant opportunities.
The Council did not take final action in the work session; the T&T Board's recommendation will guide whether the applicant pursues reapplication or other avenues through the HOA.
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